From Pit Lane to Pavement: Rule the Race Weekend

The engines are roaring, the heat is rising, and the paddock is calling. Motor racing isn’t just about who crosses the line first—it’s a high-velocity lifestyle rooted in precision, risk, and disruptive style. This season, Psycho Bunny is moving into the fast lane, bringing our signature mischief to the biggest race weekend of 2026.

“I see it as something a really cool guy like James Hunt or Steve McQueen would wear.” - Davi Augusto’s take on PB style.

The Paddock Persona: Motor Racing X Psycho Bunny

Our obsession with the circuit isn’t a coincidence—it’s a shared frequency. Motor racing is built on the same 'mischief meets luxury' DNA that defines us. It’s the thrill of the chase, the technical perfection of the machine, and the confidence to stand out in a sea of uniforms. We've been fueling this energy alongside the voice of motor racing, Will Buxton, who proves that premium race-day style is about more than just a logo—it’s about a mindset. Whether you're in the pit lane or the grandstands, the energy is electric, and the look is always high-spec.

Our trackside booth in Miami was your designated pit stop for fine-tuning your paddock style. Between scouting the new collection and winning exclusive prizes, we showed up and showed out with our old-school style racing game PB Rush. It was an analog hit of adrenaline in the heart of the race weekend, designed for those who play as hard as they drive.

The Collab: Davi Augusto X Psycho Bunny

“It’s a brand that isn’t afraid to think different, and that’s something I strongly relate to.” - Davi Augusto on the PB collab.

To commemorate the season’s energy, we’ve teamed up with artist Davi Augusto, the same designer who created Will Buxton’s book cover art, for the boldest collab on the circuit. As an amateur driver and mechanic, Davi’s work is fueled by the energy of the race. Inspired by the cinematic grit of the track—the oil stains, the heat, and the split-second drama of the pit stop—Davi’s work captures the raw pulse of the circuit. This limited-edition graphic tee isn’t just merch; it’s wearable art for the fan who treats every race weekend like a defining moment. Grab yours before we wave the checkered flag.