New Arrivals

New Arrivals

POLOS

TEES

Sweatshirts & Hoodies

Outerwear

Bottoms

Swimwear

ACCESSORIES

MATCHING SETS

  • Mens royce graphic tee

    Regular price 26,000.00 AMD
    Color: 250 PRISTINE

  • Mens royce graphic tee

    Regular price 26,000.00 AMD
    Color: 001 BLACK

  • Mens maurice back graphic tee

    Regular price 24,200.00 AMD
    Color: 001 BLACK

  • Mens santa fe graphic tee

    Regular price 24,200.00 AMD
    Color: 078 BLACKENED PEARL

  • Mens santa fe graphic tee

    Regular price 24,200.00 AMD
    Color: 621 BRILLIANT RED

  • Mens jaydon pima piqué polo

    Regular price 40,100.00 AMD
    Color: 100 WHITE

  • Mens jaydon pima piqué polo

    Regular price 40,100.00 AMD
    Color: 423 BARITONE BLUE

  • Mens jaydon pima piqué polo

    Regular price 40,100.00 AMD
    Color: 706 POPCORN

  • Mens jaydon pima cotton logo tee

    Regular price 27,900.00 AMD
    Color: 001 BLACK

  • Mens jaydon pima cotton logo tee

    Regular price 27,900.00 AMD
    Color: 434 SKYWAY

  • Mens jaydon pima cotton logo tee

    Regular price 27,900.00 AMD
    Color: 706 POPCORN

  • Mens marc quarter-zip sweatshirt

    Regular price 51,300.00 AMD
    New
    Color: 001 BLACK

  • Mens marc quarter-zip sweatshirt

    Regular price 51,300.00 AMD
    New
    Color: 049 ECRU

  • Kids kenji graphic tee

    Regular price 16,800.00 AMD
    Color: 001 BLACK

  • Kids robin piqué polo

    Regular price 24,200.00 AMD
    Color: 031 WHITE CAP GREY

  • Kids robin piqué polo

    Regular price 24,200.00 AMD
    Color: 668 ROMANCE ROSE

Polos

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Tees

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Outerwear

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Explore the Season's Newest Arrivals & Wardrobe Essentials

Our newest collection focuses on premium materials, tailored fits, and unauthorized bursts of color designed to stand out.

  • The Trademark Polo: Our new arrival men's polo shirts are crafted from 100% diamond-knit Peruvian Pima cotton and finished with mother-of-pearl buttons. This specific fabric structure resists pilling, offers natural breathability, and retains its shape wash after wash.
  • Elevated Athleisure & Layering: Beyond the classic polo, this drop introduces lightweight mens hoodies and sweatshirts, moisture-wicking golf apparel, and durable mens swim trunks built with rapid-dry technology.
  • Uncompromising Quality Details: Every piece features side vents, taped seams for structurally sound longevity, and our meticulously embroidered 4,000-stitch Psycho Bunny classic logo.

Whether you are looking to refresh your smart-casual rotation or hunting for standout street style, our new arrivals deliver luxury-adjacent quality with an edgy, rebellious spirit.